Treatment: Targeting the Audience

If we are going to have a specific target audience, then the film opening needs to be appealing to them in some way. Since Romantic Dramas rely on the story over anything else, this seems the most appropriate way to appeal and relate to them.


Characters:

-Jess initially appears to be a stereotypical lazy teenager as she ignores her morning alarm. She is then shown to be a reflective teenager as she flicks through the photos quietly.

-Alex is portrayed as the patient friend through him gently trying to get Jess to wake up and go to her lectures. As well as this, he is shown to have a tendency to be very jovial. He is shown to be the helper archetype as he straightens the tilted photo frame of Michael. 

References we used: Rae Earl and Finn Nelson from My Mad Fat Diary

Themes:

-Jess is mourning the death of her boyfriend. This is depicted through her reluctance to carry on with life without him. 

-The relationship between Jess and Alex is shown to be friendship. The comfortable manner between each other shows that he is able to influence her and help her.

Settings:

-The setting of Jess’s Room is very important so we will make sure it will be decorated with posters, depicting her interests. 
 

-The English accents will suggest that the film is set in the UK.